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Showing posts from June, 2024

Automation and Chatbots: Enhancing Customer Service on WhatsApp Business Channels

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The sphere of customer service is constantly changing and evolving. Modern businesses are looking for simpler ways to engage with customers, like WhatsApp business chatbots. These bots allow businesses to deliver automated, round-the-clock customer support WhatsApp chatbots are a type of AI-powered virtual assistants which can answer frequently asked questions, solve customer queries, and collect leads. They can considerably improve the way businesses interact with customers by providing personalized experiences and instant support. However, you can integrate chatbots on WhatsApp if you use the WhatsApp Business Platform (API). To use WhatsApp API for business, you would need the assistance of a good WhatsApp business solution provider . A WhatsApp chatbot simplifies the customer support process by automatically handling simple and repetitive queries, ensuring prompt responses and efficient customer service. These bots offer a number of benefits to businesses wanting to elevate th...

Creating Effective Marketing Campaigns with WhatsApp Business

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WhatsApp is the most popular messaging platform in the world. Commercial WhatsApp is steadily gaining popularity, as businesses across the planet are using this platform to connect with their current and prospective customers. WhatsApp marketing would be a highly effective way to stay in touch with your customers, as more than half of WhatsApp users check the app every day. Here are a few WhatsApp business enterprise marketing tips and strategy you should follow: ·          Set up your business profile correctly: To get started with WhatsApp marketing, you need to properly set up your business profile on the platform, and add important business information to it. The details to add would include your business hours, business website, email address, and location. You also need to put your business category and business description. ·           Use messaging tools: Messaging tools like "Away Message...