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WhatsApp API is ideal for companies that want multiple-user access to the platform, along with improved messaging capabilities. It makes building a  WhatsApp bot  for your business possible, and is well-suited for many medium to large businesses. Along with the chatbot, WhatsApp API does have multiple advanced features that you will not find on the typical WhatsApp Business App. Moreover, WhatsApp API integration with a CRM will allow you to effectively track and monitor agents and subsequently send personalized messages with advanced automation. Prior to applying for a WhatsApp API account, you must ensure that your business is eligible under the WhatsApp Commerce Policy. For example, WhatsApp does not allow Medical and Healthcare products to be sold on the platform. Traditionally,  WhatsApp business API   integration was highly complicated and could take several weeks. However, now you can create an account and start messaging within a few minutes. WhatsApp Polic...

  Modern communication channels like SMS and email are widely used by business organizations today. However, with the evolution of technologies, these channels are not enough to meet consumer demand. Modern consumers prefer engaging with business that use convenient omnichannel solutions, such as WhatsApp secure messaging . WhatsApp Business can provide you with an effective way of engaging in two-way messaging with customers through an app that they are most likely to be using on a daily basis. This popular texting application provides companies of all sizes and types an easy and direct gateway to connect with customers and boost their communications efforts. The days when customers used to deal with frustrating customer service and support calls, backlogged support emails, and never-ending routing to agents, are long gone. Modern customers are likely to shift their brand if they come across such concerns. This is why it is vital that you use WhatsApp as a business tool to avoi...

Using WhatsApp for their businesses can provide to be quite fruitful for you, regardless of the size of your venture.  Whatsapp bulk message sender  or broadcast messaging function helps you to connect with a large group of targeted customers, and get your message across to each of them on a personal level. As each recipient will receive the message as a regular chat, all your communication will be private. Moreover, recipients shall not be aware of the fact that the message is sent through a broadcast, and hence it will give them the feeling that a brand is giving them personal attention. Such  smart messaging services  provided through Whatsapp can be extremely helpful in building customer loyalty and ensuring their satisfaction.  In order to send broadcast messages through WhatsApp, however, you shall firstly need to identify the ideal WhatsApp Business platform for use, the WhatsApp Business App or WhatsApp API. The former is designed for small businesses ...

  WhatsApp has established itself as one of the most widely and internationally used communication tools. Recently, special versions of this application were launched to make it possible for people to leverage  WhatsApp for business communication . WhatsApp Business API especially would allow you to build new experiences that can reach people across the world and result in even more effective customer engagements. This business tool is especially ideal for multinational companies catering to clients in diverse parts of the world. By using  Whatsapp as a business tool , you can send shipping alerts, order notifications, appointment reminders, boarding passes, product demonstration videos, verification codes, support messages, as well as 2-way customer surveys with ease. This system makes business communication a lot more personal and immediate than most of the other methods. Moreover, as this platform is secured by the end-to-end encryption, you can trust it to protect ...