Using WhatsApp As A Tool For Customer Service And Engagement
Modern
communication channels like SMS and email are widely used by business
organizations today. However, with the evolution of technologies, these
channels are not enough to meet consumer demand. Modern consumers prefer
engaging with business that use convenient omnichannel solutions, such as WhatsApp
secure messaging.
WhatsApp
Business can provide you with an effective way of engaging in two-way messaging
with customers through an app that they are most likely to be using on a daily
basis. This popular texting application provides companies of all sizes and
types an easy and direct gateway to connect with customers and boost their
communications efforts. The days when customers used to deal with frustrating
customer service and support calls, backlogged support emails, and never-ending
routing to agents, are long gone. Modern customers are likely to shift their
brand if they come across such concerns. This is why it is vital that you use WhatsApp
as a business tool to avoid such issues from cropping up. This app can provide you with a personal
environment to chat with customers in real-time. Through this channel, you can
provide information and support that your customers are looking for, and
subsequently foster an environment of loyalty and trust. WhatsApp bot
is particularly helpful in streamlining customer service efforts and answering
their queries and concerns in real time. Once the customers have opted in to
receive WhatsApp messages from your business, you may easily develop template
messages that notify customers to take the next step and start a conversation.
Contact
Sinch India Limited
7th
Floor, Tower-4, Express Trade Towers 2,
B-36,
Sector-132, Noida – 201 301
Tel:
+91 120 6139000
Fax: +91 120 6139100
E-mail: marketing@aclmobile.com
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