WhatsApp: The ideal customer conversational channel

An increasing number of people consider WhatsApp to be the conversational channel of their choice. They not only use this channel to connect with friends and family, but also to reach out to their preferred businesses. Hence, it would be prudent for you to make use of WhatsApp Business API, and engage with customers on the messaging platform used by them almost on a daily basis.



Rather than asking your prospects and customers to:

  • Download your mobile App.
  • Submit a form on your landing page
  • Call you during work hours
  • Email you

You can simply ask them to contact you through your official WhatsApp profile. While all the channels mentioned above may work, they largely provide an impersonal customer experience. On the other hand, WhatsApp messaging services enables you to connect with a customer on an one-to-one basis and have a personalized conversation. WhatsApp API, moreover, offers you a range of benefits, including chatbot that would be available to solve the queries and questions of your customers 24/7. WhatsApp bots can additionally be used to handle multiple customers concurrently. This bot can display catalog and take orders, respond to customer inquiries, provide product recommendations, and so on.  

WhatsApp bot service especially comes as a huge help for providing customer even after work hours. A lot of businesses have international customers who may want to connect with a business as per their time zone. In this situation, chatbots can easily handle their queries.

Sinch India Limited

7th Floor, Tower-4, Express Trade Towers 2,

B-36, Sector-132, Noida – 201 301

Tel: +91 120 6139000
Fax: +91 120 6139100
E-mail: marketing@aclmobile.com

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