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WhatsApp is the simplest and most convenient channel for your customers to get in touch with your brand as this messaging platform is likely to be a part of their daily habit. WhatsApp Business API has especially been designed to allow medium and large businesses to get in touch with their customers across the world. There are many Whatsapp business API solution providers available today which makes it easy for any business to access this API and leverage it to boost their business communication.  WhatsApp Business API is not an out-of-the-box solution and it does not come with its own front-end interface. Your business has to integrate the WhatsApp API’s endpoint to your customer communication software, and subsequently be in a position to receive and answer unlimited WhatsApp messages from the customers. While Whatsapp API integration does involve a fee, it does go a long way in making customer service and marketing processes simpler for your company.   This API allows for...

  A host of online journeys starts with a button. It can trigger a product search, confirm a purchase, click through to view a special deal, and so on. Interactive buttons are used extensively online to aid customers in navigating every step of their journey with more ease and swiftness. This is why WhatsApp has introduced interactive buttons to use within the  Whatsapp business API . These interactive buttons make customer interactions fast and frictionless. By deploying buttons at the right stage of the purchasing/support process through WhatsApp, your company can make sure that your customers are able to access fast, clear information in moments, as well as have their questions answered quickly. Usage of  Whatsapp chatbot  and interactive buttons can go a long way in boosting customer satisfaction. Interactive buttons of WhatsApp are meant to reduce friction by simplifying conversational flows and making it easier to identify any bottlenecks in the orderi...

  With thousands of passengers moving through heavy flight schedules on a daily basis, airlines face an immense volume of strain.   The strain is especially evident when it comes to resolving customer issues. Even though most airline companies try their best to attend to all customer enquiries as soon as possible through channels like email, calls or SMS, they often fail to provide the immediate attention desired by modern customers. To solve this problem, airline companies are gradually incorporating WhatsApp business into their customer communication process. WhatsApp allows airline companies to use rich media like documents, locations, videos and images in their messages, which help in enhancing customer engagement.   The combination of message personalization and rich media facilitates a robust and impactful customer-centric approach. By making use of WhatsApp chatbot , airline companies can answer almost any query, right from seat change requests, flight notifica...

  Marketing efforts for educational institutions across the world is getting more competitive with every passing day. While new institutions keep cropping up, schools, colleges and universities also face the hassle of having to target an entirely new set of students and parents every year. Most students and parents today research about educational institutions online prior to getting enrolled into one. Hence, a majority of them already have a robust web presence. So how can your institution stand out?   The answer lies in WhatsApp. This popular messaging app is now used extensively in India, and with Whatsapp business API you can get a communication channel like no other for your educational institute. Here are a few popular use cases of WhatsApp API in the education sector: Create new leads: The web is flooded with marketing content related to educational institutions, and student and parents often yearn for a more personalized connection that helps them...

    Business organizations have two options available to when it comes to using WhatsApp for customer communication, WhatsApp Business account and WhatsApp Business API account.   Each of these options has their own functionality and capabilities, Whatsapp A PI being more advanced and feature packed. This API is ideal for medium and large scale businesses, while WhatsApp Business account is a better choice for small business owners.   No matter which option you choose, you firstly have to create a Whatsapp official account to start communicating with your customer. After doing so, you can send unlimited messages to your customers.   However, there is a limit to sending messages for unique customers to make sure that the users are not spammed with brand messages.   In addition to typical text messages, you can even send audio, image, and video-based messages through Whatsapp to your customers. There additionally are a set of message functions that you ca...

  With more than a billion users worldwide, whatsapp API is considered to be among the most popular communication channels today. It is extensively used in more than 180 nations and around 60-65 billion messages are communicated through it on a regular basis.   People spend a lot of time chatting with their family and friends on WhatsApp. Owing to the high usage of this app and the increasing amount of time people spend on it, WhatsApp has become a great place for brands to connect with their customers.   By Using whatsapp API to send message , you can provide your customers with the benefit of getting answer to all their customer service queries and questions right on the app they use the most, without having to visit your brand website. What is WhatsApp Business? Small businesses can use the WhatsApp Business app that is free to download and very easy to use.   With its assistance, it becomes exceedingly easy for businesses to connect with their customers in ...

Automated Whatsapp message for business offers a ton of benefits for both big and small businesses. This chat application is used by two billion people worldwide and makes reaching your target audience a breeze, when it comes to this application, the delivery, conversion, and engagement rates are high and this, in turn, can help boost your bottom line and increase your return on investment. Here are some more benefits of Whatsapp that can help your brand. ·        It’s trusted Your customers are already using Whatsapp and so you’re not asking them to trust or download a new application – it’s something they already trust and have in their life which makes communicating with them easier as well as collaborating with your team. Since it’s a platform they trust, they won’t mind communicating to you about your products, services, and vice versa.   ·           It’s safe Your Whatsapp corporate account has two-factor au...