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WhatsApp marketing is among the fastest growing forms of digital marketing. Companies of diverse types and sizes are now seeking assistance of good WhatsApp solution provider to accelerate their customer communication processes. This platform allows companies to interact with customers via quick replies, greeting messages and more. With the help of WhatsApp Business API, businesses can even make use of WhatsApp bot service . This chatbot is specifically designed for businesses that are interested in exploring the benefits of conversational commerce on the encrypted WhatsApp platform. Building a WhatsApp bot with the business API would open up a wealth of customer service, sales, and marketing opportunities for your business. There are two ways you can create a WhatsApp Chatbot. You can either code the chatbot manually, or avail the assistance of service provider who offers WhatsApp bot solution that does not require any coding knowledge. Not every business has a team of in-house de...

The popularity of WhatsApp business marketing , especially its chatbots, has majorly gone up over the last few years. ChatGPT, is another AI catboats tool that is recently making waves in the marketing landscape. Choosing to Integrate ChatGPT with WhatsApp can be an immensely smart move for businesses and allow them to take their customer communication experiences to a whole new level. One of the key benefits of using ChatGPT for WhatsApp businesses is its ability to handle customer queries and complaints in real-time. It can be a huge time-saver for businesses, as it frees the customer service staff members to focus on more complex issues while the chatbot handles routine inquiries. ChatGPT can even be programmed to handle frequently asked questions, and well as deliver relevant information to customers. Much like WhatsApp Chatbot , ChatGPT also works towards reducing the workload of customer service staff. To integrate ChatGPT With WhatsApp, you have to: Download   ChatG...

WhatsApp Business API is a pretty useful tool that can be used by medium and large scale businesses to improve their communication efforts and capabilities. This solution can easily be availed through a good Whatsapp solution provider , and allow your brand to effectively communicate with customers and boost their business growth. Among enjoying other features, with WhatsApp Business API you can even create a chatbot that assists in accelerating business accessibility, and provide real-time support to the customers. By integrating such chatbots into ERP and CRM applications, you get to manage your customer relationship operations in a quite systematic and streamlined manner. Creating an intelligent, AI enabled whatsapp bot that facilitates cognitive services would allow you to perform a variety of tasks with ease, starting from product research and customer support to follow-up communications and product catalog. Such a bot can effectively drive improved brand recognition for yo...

WhatsApp business marketing has been gaining popularity across varied industries for simplifying multiple aspects of customer communication. This messaging platform is now even used by B2B companies for marketing, sales and support. B2B companies generally have a long sales and marketing cycle, which is followed by extensive post-sales service and support. Traditionally, the B2B industry used channels like emails to book discovery and demo calls with prospects, and subsequently set follow-ups with each of their leads via automation. While email marketing is impactful, it is not always efficient. For instance, a prospect might be frustrated with a long email chain. Moreover, in many cases, promotional emails may directly go to the spam folder. Hence, it would be better for B2B companies to leverage conversational channels like WhatsApp instead. With WhatsApp Business API now available, there are many ways B2B companies can use this messaging platform, such as Prospect fol...

Conversational commerce is a type of eCommerce approach that focuses on two-way conversations with customers via the use of online chat tools like  Whatsapp chatbot .   Brands may implement conversational commerce to improve dialogue and overall communication by making use of instant messaging and chatbot features of WhatsApp. With the advent of  WhatsApp business API , this platform is used by thousands of brands across the planet to connect with customers. The rich media capabilities of WhatsApp enable eCommerce brands to share pictures, audio files, PDFs, videos and more, which makes it easier for their sales/support teams to provide customer support and answer product queries in an engaging manner. WhatsApp can also be used by businesses to send videos for product demonstrations, customer surveys, payment links, shipping alerts, boarding tickets and more. As the WhatsApp platform is end-to-end encrypted all the messages sent and received through it are secure. Thi...

Having more than 1.5 billion monthly active users across 180 countries, WhatsApp is considered to be a global leader in the messaging landscape. While it started out as a platform for users to connect with their family and friends initially, with the advent of whatsapp business it has become a much popular medium for businesses to engage with clients. Using WhatsApp chatbot can especially be highly advantageous for modern day companies. 24×7 availability with high security The end-to-end encryption of WhatsApp makes it one of the most secure platforms on the planet. It ensures that only you and the person you are communicating with are able to read the messages being sent and receives. As a result, Whatsapp business API   can be the ideal tool for sending sensitive information like transactional updates, account details, and follow-ups. Moreover, WhatsApp chatbots are available to assist customers around the clock. They can check their account details whenever they want throu...

  Educational institutions across the globe have been forced to evolve due to the ever-increasing competition further propelled by the emergence of online education options. Nowadays,  WhatsApp Business  API is widely used by these institutions to keep pace with the industry changes, and effectively generate and qualify leads. Lead Generation While prospective students and their parents today are likely to be flooded with marketing messages on the web and social media platforms, they usually crave for a more direct connection that can be built through two-way communication via WhatsApp. The intimacy and convenience of this messaging platform make it perfect for obtaining and sharing information. You can easily send course descriptions, curriculums and more to the prospective students through  WhatsApp API . As most people check this messaging platform several times a day, it will not only help you to generate but also nurture the lead. Lead Qualification Qual...