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WhatsApp: The ideal customer conversational channel

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An increasing number of people consider WhatsApp to be the conversational channel of their choice. They not only use this channel to connect with friends and family, but also to reach out to their preferred businesses. Hence, it would be prudent for you to make use of  WhatsApp Business API , and engage with customers on the messaging platform used by them almost on a daily basis. Rather than asking your prospects and customers to: Download your mobile App. Submit a form on your landing page Call you during work hours Email you You can simply ask them to contact you through your official WhatsApp profile. While all the channels mentioned above may work, they largely provide an impersonal customer experience. On the other hand,  WhatsApp messaging services  enables you to connect with a customer on an one-to-one basis and have a personalized conversation. WhatsApp API, moreover, offers you a range of benefits, including chatbot that ...

Innovative highlights of feature-packed WhatsApp Chatbot

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WhatsApp Business API  has been introduced for large businesses, and allows them to carry out customer communication seamlessly. Right from managing customer pain point to answering sales queries, many activities become simpler for business with this API. However, one of the best aspects of WhatsApp API is that it allows you to create and implement a chatbot for your business on this messaging platform. WhatsApp Chatbot can deliver a human-like customer experience by performing tasks like answering common customer queries and completing sales. Key highlights of  WhatsApp Bot  include: WhatsApp click-to-chat link: This feature has been introduced by WhatsApp so that users are able to interact with a business without having to save their number. You can add this click-to-chat link to your website or app, or even attach it to your promotional emails and text messages. Interested users simply have to click on this link to connect with your busin...

Four common uses cases of WhatsApp in the automobile industry

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An increasing number of carmakers and car dealers are using WhatsApp to connect with their customers. In the automobile industry, a keen focus is maintained on providing customers an enjoyable experience with simplicity. The use of  WhatsApp Business API helps automobile companies to optimize customer service, and engage both prospective and existing customers. While SMS and phone calls lack multimedia capability and email lacks speed, WhatsApp proves to be the go-to platform for quick, personal, modern messaging. Common uses of WhatsApp in the automobile industry include: Product Announcements: You can send targeted campaigns to your contact lists through WhatsApp , as new car models come into stock. This app facilitates the creation of conversational flows that can be turned into sales opportunities. Servicing Reminders: WhatsApp   ongoing campaigns feature can be used to trigger servicing reminders to the customers automatically a...

3 Prominent Features of WhatsApp Business App

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WhatsApp is the most popular and widely used messaging app in the world. Communicating on  WhatsApp Group   and chats with family and friends has become a part of regular life for many. Today, this messaging app is also being increasingly used for business communication as well. WhatsApp Business App comes with a more advanced interface than the regular app, and is tailored for managing an expansive volume of customer conversation. With its assistance, you can create quick replies or set automated messages to answer repeated questions from customer to provide them with 24/7 support. The business version of WhatsApp comes with the ability to use message templates and quick replies to save time. Send quick replies If you have an online business, then there is a good chance that you will get many customers who ask the same thing time and again. WhatsApp quick replies are a great way to reply to messages without having to type out a full response each time. You can add up to 5...

Use WhatsApp API to attract more customers to your ecommerce business

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  WhatsApp API has been particularly designed to support the customer service and marketing efforts of a business. As it is an API, it does not have any front end interface or app. You will have to take the WhatsApp API endpoint to integrate it into your technology stack, and subsequently create a  WhatsApp Business Account .   While businesses of any type can use WhatsApp API, it particularly benefits ecommerce companies. As ecommerce brands have limited or no physical customer interaction, it is vital that their online interactions are always fast, simple, and powerful. The use of  Whatsapp business API  helps in achieving this goal, and provides a new avenue of customer engagement for ecommerce businesses. You can use advanced chatbots and opt-ins through it to capture leads for your business. On-site Chat Rather than an on-site assistance bot that waits right at the corner of your website, you may create a  WhatsApp bot  button or bubble to i...

What makes using WhatsApp chatbot advantageous for a logistics company?

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  Successfully managing and delivering on customer expectations often poses a huge challenge for modern logistics companies. To lighten the load, it can be a smart move to use  WhatsApp Business  to automatically deliver personalized messages in conjunction with a chatbot. The customer service departments of logistics companies have to deal with a daily stream of highly repetitive queries about deliveries, complaints, rescheduling, and more. All together these queries can put a huge burden on the customer service department of the company. Deploying WhatsApp chabots can be helpful in solving this problem by providing automated, personalized responses to the customers, while freeing up the human agents from such monotonous 'busywork'. To benefits of using  WhatsApp chatbot   for a logistics company are: Assistance: The demand for 24/7 customer assistance and self-service has considerably gone up in the marketplace, as these forms of support do not...

Features to enjoy on the WhatsApp Business App

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WhatsApp Business  is a free app that comes with a number of features, and is especially perfect for small and medium scale businesses. Starting from saving time to personalizing the conversation, using this app goes a long way in building a smooth buying experience for your existing and prospective customers. WhatsApp Business App  has many amazing features, including: Business Profile: On the Business App of WhatsApp, you can create your very own business profile to provide helpful information to the customers. This profile can feature your business name, address, business description, email address, website link, and more. Having such a business account can assist you to gain the loyalty of the customers. It provides a business profile a reliable familiar “face" and identity. Quick Replies: These messages are meant to answer common questions. Quick replies are helpful in saving and reusing messages that you might send fre...