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  Educational institutions across the globe have been forced to evolve due to the ever-increasing competition further propelled by the emergence of online education options. Nowadays,  WhatsApp Business  API is widely used by these institutions to keep pace with the industry changes, and effectively generate and qualify leads. Lead Generation While prospective students and their parents today are likely to be flooded with marketing messages on the web and social media platforms, they usually crave for a more direct connection that can be built through two-way communication via WhatsApp. The intimacy and convenience of this messaging platform make it perfect for obtaining and sharing information. You can easily send course descriptions, curriculums and more to the prospective students through  WhatsApp API . As most people check this messaging platform several times a day, it will not only help you to generate but also nurture the lead. Lead Qualification Qual...

More than 1.5 billion customers from over 180 nations use WhatsApp on a regular basis in order to stay connected with their family and friends. With the introduction of WhatsApp API, a large number of businesses across the planet are also embracing this communication channel to connect with their customers. In the internet based world of today, customers prefer to interact with businesses through texts and chats, and hence availing  Whatsapp messaging services  makes sense for modern brands. Interactive communication WhatsApp API allows businesses to explore a range of interactive features and use engaging content to get one step closer to their customers. The messaging formats supported by WhatsApp include texts, audio, images, location, documents, and videos. By using a customer-preferred channel like WhatsApp, companies get to interact with customers at their convenience, and enhance their communication capabilities by incorporating images and PDFs into their messagin...

An increasing number of people consider WhatsApp to be the conversational channel of their choice. They not only use this channel to connect with friends and family, but also to reach out to their preferred businesses. Hence, it would be prudent for you to make use of  WhatsApp Business API , and engage with customers on the messaging platform used by them almost on a daily basis. Rather than asking your prospects and customers to: Download your mobile App. Submit a form on your landing page Call you during work hours Email you You can simply ask them to contact you through your official WhatsApp profile. While all the channels mentioned above may work, they largely provide an impersonal customer experience. On the other hand,  WhatsApp messaging services  enables you to connect with a customer on an one-to-one basis and have a personalized conversation. WhatsApp API, moreover, offers you a range of benefits, including chatbot that ...

WhatsApp Business API  has been introduced for large businesses, and allows them to carry out customer communication seamlessly. Right from managing customer pain point to answering sales queries, many activities become simpler for business with this API. However, one of the best aspects of WhatsApp API is that it allows you to create and implement a chatbot for your business on this messaging platform. WhatsApp Chatbot can deliver a human-like customer experience by performing tasks like answering common customer queries and completing sales. Key highlights of  WhatsApp Bot  include: WhatsApp click-to-chat link: This feature has been introduced by WhatsApp so that users are able to interact with a business without having to save their number. You can add this click-to-chat link to your website or app, or even attach it to your promotional emails and text messages. Interested users simply have to click on this link to connect with your busin...

An increasing number of carmakers and car dealers are using WhatsApp to connect with their customers. In the automobile industry, a keen focus is maintained on providing customers an enjoyable experience with simplicity. The use of  WhatsApp Business API helps automobile companies to optimize customer service, and engage both prospective and existing customers. While SMS and phone calls lack multimedia capability and email lacks speed, WhatsApp proves to be the go-to platform for quick, personal, modern messaging. Common uses of WhatsApp in the automobile industry include: Product Announcements: You can send targeted campaigns to your contact lists through WhatsApp , as new car models come into stock. This app facilitates the creation of conversational flows that can be turned into sales opportunities. Servicing Reminders: WhatsApp   ongoing campaigns feature can be used to trigger servicing reminders to the customers automatically a...

WhatsApp is the most popular and widely used messaging app in the world. Communicating on  WhatsApp Group   and chats with family and friends has become a part of regular life for many. Today, this messaging app is also being increasingly used for business communication as well. WhatsApp Business App comes with a more advanced interface than the regular app, and is tailored for managing an expansive volume of customer conversation. With its assistance, you can create quick replies or set automated messages to answer repeated questions from customer to provide them with 24/7 support. The business version of WhatsApp comes with the ability to use message templates and quick replies to save time. Send quick replies If you have an online business, then there is a good chance that you will get many customers who ask the same thing time and again. WhatsApp quick replies are a great way to reply to messages without having to type out a full response each time. You can add up to 5...

  WhatsApp API has been particularly designed to support the customer service and marketing efforts of a business. As it is an API, it does not have any front end interface or app. You will have to take the WhatsApp API endpoint to integrate it into your technology stack, and subsequently create a  WhatsApp Business Account .   While businesses of any type can use WhatsApp API, it particularly benefits ecommerce companies. As ecommerce brands have limited or no physical customer interaction, it is vital that their online interactions are always fast, simple, and powerful. The use of  Whatsapp business API  helps in achieving this goal, and provides a new avenue of customer engagement for ecommerce businesses. You can use advanced chatbots and opt-ins through it to capture leads for your business. On-site Chat Rather than an on-site assistance bot that waits right at the corner of your website, you may create a  WhatsApp bot  button or bubble to i...